"That Pichet Ong," a friend of mine quipped, "he sure knows how to open restaurants, but he doesn't know how to keep them open." Indeed, the vaunted pastry chef who once presided over the dessert menu at Spice Market, and frequently appears on TV, has left a string of smoldering wrecks in his wake. Not long ago, year-old P*Ong—a place that merged sweet and savory into a single menu—closed unceremoniously in the West Village. His next project, Village Tart on Delancey Street, offered fantastic baked goods in a clubby, coffeehouse setting, with a pub-grub menu tacked on. It lasted six months. Along the way, the chef did some random consulting, creating desserts at pan-Latin diner Coppelia that were demonstrably better than the regular menu there.
Read more at http://www.villagevoice.com/
No comments:
Post a Comment